Wednesday, May 7, 2014
Win it Wednesday: Rip Van Wafels
Remember when I went to the trade show and met Sasquatch and a giant Oreo? At that same trade show I met Rip, the mind behind Rip Van Wafels. This kid is a straight up marketing mastermind and his product is pretty awesome too. I eat a ton of snacks and treats and consume enough coffee to ensure I'll fit in well with the Seattle crowd, yet I've never seen a product quite like this.
It's pretty simple: the company creates these little wafer-like waffles that balance perfectly over your coffee mug. Fill up with your favorite variety of morning brew, add a wafel on top and let the steam of your cooling coffee heat the wafel. The wafel captures the subtle aromas of your coffee along the way, eventually heating up to a caramel-filled delicious treat.
But it's more than that. Waiting for the wafel to heat up (and your coffee to cool) forces you to take a break. To be more mindful and less crazy. To just sit and think, rather than guzzling down burning coffee and move onto the next thing. I certainly need more reflection in my life, so I loved the concept before I even tried the product.
Luckily, the wafels are just as awesome as the marketing. Currently the company offers two varieties - traditional and cocoa. I've tried both and think the traditional is my favorite for the type of coffee I drink. I prefer lighter roasts and the caramel-filled wafels seem to augment this flavor the best.
If you want to find out for yourself, enter now. One lucky winner will get a case of each wafel to try. Rafflecopter will randomly select a winner next week, so keep entering until then.
May the odds be ever in your favor!
a Rafflecopter giveaway